Creating a Marketing Campaign Part 4

Just remember, it isn't that one networking site is "better" than another. As I said above, don't think of other networking sites as competing with each other; think of other networking sites as complementing each other.

When seeking your next career opportunity, don't kid yourself; you are conducting a direct marketing and networking campaign. If recruiters and hiring authorities/executives don't know who you are, can't find you, and don't know how to contact you, you will miss out on a lot of opportunities to advance your career.

Ron Bates is an expert in mission critical retained executive search. He is a Managing Principal with the retained executive search firm Executive Advantage Group, Inc. He has delivered personal executive coaching projects to former SAP, E&Y, Oracle, and WorldCom Exec's responsible for multi-billion dollar business units, and co-founded www.CV-Advantage.com, a self guided job search oriented executive coaching process.

With +27,000 direct contacts on on-line professional networking platforms, Ron has been referred to as "the most connected man on Earth". View Ron’s networking profile on Ecademy.

As a recognized expert in building an on-line personal Internet presence, Ron has been an invited speaker at venues such as the Marketing Executive Networking Group, British America Business Council, Expert Connections, and is a regular guest on Netshare’s “Ask the Coach”.

Ron's blog: Internet Presence – Do you exist? can be found at www.search-advantage.com

For more information on Conducting a Job Search Campaign go to www.job-search-campaign.com